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We say YES to the best cacao, grown sustainably by farmer's cooperatives in Mexico and Ecuador, crafted on our premises into beneficial, positive, decadent, and healing products for our community.

 

 

 
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IT’S ALL ABOUT THE SOURCE

  • Our goal is to help foster physical and mental wellness through the advocacy of legal plant based medicine and strengthening our connections to the cultures our ingredients come from.

    These connections are the lifeblood of our exceptional chocolate, the reason we proudly bear the name "Primo," Latin for "First," a homage to the original, the indigenous peoples who first unlocked chocolate's potential and passed on that knowledge to the folks we source from.

    Though we make more than just "plain ol’ chocolate bars,” helping preserve and fortify indigenous/original culture will always be the heart of our company!

    OUR SOURCING PHILOSOPHY

    We are committed to returning 1/3 of our sales proceeds to our suppliers. Our cacao is sourced from a vertically integrated women-owned farm in Tosagua Ecuador where the beans are grown, fermented, roasted, and ground into chocolate liquor, imported by the non-profit Seva Chocolate. This process minimizes waste and maximizes the value retained by the indigenous women who run the farm and chocolate fabrication plant. The other 2/3 go to nurturing our staff and growing the future of our company.

  • RAYEN Cacao was formed in 2016 by 27 cocoa producers, who own an area of ​​57 hectares located in the Soconusco region, Chiapas, maintaining a highly sustainable and quality cocoa plantation.

    The growers of Rayen are dedicated to the commercialization of fine-flavored cocoa produced through sustainable agroforestry practices, developing climate-smart agriculture practices such as crop diversification, conservation and restoration of natural ecosystems, as well as the protection of flora, fauna, streams and aquifers.

  • The story of Seva Chocolate in Tosagua is long, magical and delicious.

    Our cacao from Seva (found in our drinking chocolate and many of our bars) traces back to a family that has been in the Tosagua community as long as it existed. They predate the Spanish invasions of Ecuador.

    They have always lived and farmed at the foothills of the coastal mountains.

    In fact their farm follows one of the original small waterways that came down out of the mountains and makes its way all the way down to the Port City where the root of agriculture and commodities traders used to send their goods

    It was down this waterway that the original fino arriba traveled and was discovered (Fino: “the good stuff, Arriba: “from up there!”)

    Although they are in a lowland area with flat tillable soil the genetic of the female arriba was clearly identified isolated and vehemently protected by this family who recognized its value and their relationship with it over the generations

    Over the past 60 years or so they did dabble in other varietals in other areas of their farm but against all the insistence of government agricultural agents they never cut down their ancestral cacao to plant more productive varieties they have always honored it

    This is one of the most classic m o n t u v i o varietals we have worked with.

    They maintain an ancestral outdoor kitchen space where they also work ceremonially with the cacao and the preservation of the ancient cultural traditions

    Seva Chocolate worked with them to help recuperate some of the Lost post-harvest processes and through training they were able to bring their fermentation up into the 90s and unlock a lot of the potential

    Seva does small batch harvest with them and buys everything that they grow

 

MADE WITH FUNKATROPIC PLANTS & FUNGI, INSPIRED BY BIOMES.

MADE WITH FUNKATROPIC PLANTS & FUNGI, INSPIRED BY BIOMES.

 
 
  • FIRST OFF:  we’re not talking about those psychedelic mushrooms.  We're introducing magical mushroom chocolate that won't make you see the cosmos in ALL its entirety (just a little bit at a time). Our 'non-psychedelic' label, as you'll see on our packaging, reflects this distinction.

    We're all about harnessing the power of 'functional' mushrooms, nature's potent healers. Our blend of medicinal shrooms, sourced from Malama Mushrooms and Collar City Mushrooms, includes Reishi, Corydeps, Lionsmane, and Chaga. This potent fungal ensemble empowers your body with immune-boosting, memory-enhancing, and even energy-enhancing properties!

    The best part? Our team of chocolatiers and cacao growers have crafted synergistic combinations of cacao, sugar and therapeutic botanicals that make our products taste as good as they make you feel. So, embrace the magic of mushrooms without losing your grip on reality – try our potent mushroom-infused craft chocolate!n text goes here

  • Cordyceps might improve immunity by stimulating cells and specific chemicals in the immune system. It might also help fight cancer cells and shrink tumor size, particularly with lung or skin cancers. Natural cordyceps is hard to get and might be expensive.

    People most commonly use cordyceps for athletic performance, kidney disorders, liver problems, and sexual problems, but there is no good scientific evidence to support these uses.

    Find them in our Vision Quest Drinking chocolate.

  • Preclinical studies suggest that Lion's mane may reduce inflammation and biological markers of Alzheimer's (i.e., amyloid plaques), improve cognition, and increase the release of nerve growth factor, a protein that can increase the length of nerve cell processes.

  • Reishi mushroom extract has been shown to encourage the body to relax and enter a natural, healthy cycle of sleep. It contains many compounds which are both sedative and hypnotic, helping us to fall asleep easier and improve both quality and quantity of sleep.

  • Chaga mushrooms have well-documented anti-inflammatory properties, Volpe says, pointing to a 2022 study published in Molecules: “Chaga mushroom extracts of water and alcohol were able to protect cells from inflammation induced by the cell wall pieces of certain types of pathogenic, pro-inflammatory microbes that often invade the digestive tracts and systemic circulation of people prone to higher levels of inflammation,” she explains.

 
 
 

OLIVER

Oliver has a degree in Anthropology with an interest in anthro-gastronomy, and mindful design. This background inspired him to start this chocolate company as a way to build a network of ethical sourcing and create a beautiful, delicious product with a good message. Oliver enjoys riding bikes and writing about his travels.

JAY

Jay is a certified natural chef and has an immense amount of knowledge in therapeutic cooking. Living in Costa Rica part-time, he provides free services to locals on making small-scale bean-to-bar chocolate. Jay continues to explore the use of native botanicals in his business Whole Craft. Jay loves making everything by hand and growing food.

 

LEARN HOW TO MAKE CHOCOLATE WITH US!

LEARN HOW TO MAKE CHOCOLATE WITH US!

LEARN HOW TO MAKE MINDFUL CHOCOLATE WITH OLIVER WILLIAM

  • BOTANICAL TRUFFLE MAKING AT ANIMA MUNDI

    5.12 7-9 PM GREENPOINT

    In this two-hour workshop: learn to make traditional French-style rolled truffles with ceremonial grade cacao and hand-crafted vegan white chocolate.

  • TRUFFLES WITH HERBS AT BROOKLYN KITCHEN

    5.19 5-7PM WILLIAMSBURG

    Want to learn how to temper chocolate, make your own truffles and break the mold of boring chocolate flavors?

  • STAY TUNED FOR MORE!